Laura Clayton

Copywriter

Laura Clayton is a marketing strategist and seasoned copywriter specializing in ecommerce growth and geo-personalization. With a background in fiction writing from Columbia College Chicago and a professional journey that has spanned government investigation, education, and real estate, Laura brings a unique blend of analytical rigor and creative insight to her work. Since 2019, she has helped SaaS companies across a variety of industries craft high-converting content that drives engagement and results. At Geo Targetly, Laura draws on her deep expertise in geo targeting and user personalization to help online businesses deliver location-relevant experiences that boost conversions and enhance user satisfaction.

Ecommerce
April 1st 2025
How to Grow an E-commerce Business: Comprehensive Strategies for 2025 and Beyond
Laura Clayton
Ecommerce
March 7th 2025
E-commerce CRO Optimization Guide
Laura Clayton
Ecommerce
March 4th 2025
Average Order Value (AOV) Explained – Definition, Importance, and Advanced Strategies
Laura Clayton
Online Casino & iGaming
February 14th 2025
25+ Effective Casino Promotion Ideas to Boost Customer Engagement
Laura Clayton
February 13th 2025
The Best Cart Abandonment Software and Tools to Recover Lost Sales
Laura Clayton
Online Casino & iGaming
February 4th 2025
Online Casino Marketing: Winning Strategies to Outshine the Competition
Laura Clayton
SEO
January 1st 2025
Hreflang tag SEO guide for multi-regional & multilingual websites
Laura Clayton
Geomarketing
July 31st 2024
What Is Geomarketing & How to Utilize It for Location-Based Advertising
Laura Clayton
May 06th 2024
Top 10 Marketing Tools for Geotargeting
Laura Clayton
Geomarketing
February 22nd 2024
Geotargeting Guide in 2025: What Is Geotargeting & Geotargeted Advertising
Laura Clayton
Geomarketing
31st January 2024
A Guide To Geolocation Advertising
Laura Clayton
2nd January 2024
Decoding Global Connections: The Essential Guide to Country Codes
Laura Clayton
13 minutes
Ecommerce
15th July 2020
Benefits of using geolocation IP in e-commerce
Laura Clayton
2
IP geolocation
12th February 2020
Can you rely on IP geolocation databases to geolocate routers?
Laura Clayton
6 minutes
IP geolocation
7th February 2020
The challenges of enjoying accurate data from an IP geolocation database
Laura Clayton
4th February 2020
How a country selector plugin can help develop a geolocation database
Laura Clayton
1st February 2020
How does a region selector impact your website UX
Laura Clayton
31st January 2020
Choosing the right country selector plugin for you
Laura Clayton
29th January 2020
A Guide to Website Language Selectors
Laura Clayton
IP geolocation
21st January 2020
Differentiating between geolocation and geolocation by IP
Laura Clayton
13th January 2020
Why a region switcher is essential for businesses looking to internationalise
Laura Clayton
Ecommerce
31st December 2019
Can credit card fraud be minimised with IP geolocation
Laura Clayton
24th December 2019
How to use geotargeting tools in your retail marketing strategy
Laura Clayton
Ecommerce
18th December 2019
Why geotargeting has become essential for e-commerce
Laura Clayton
IP geolocation
11th December 2019
How to utilise an IP location database for better local conversions
Laura Clayton
Geomarketing
4th December 2019
How does a geotargeting website help increase conversions?
Laura Clayton
Geomarketing
27th November 2019
5 ways a geotargeting platform can help shape your marketing campaigns
Laura Clayton
Online Casino & iGaming
20th November 2019
The advantages of an IP geolocation service for casinos and gambling affiliates
Laura Clayton
IP geolocation
15th November 2019
An IP geolocation service vs the alternatives - why does it stand out?
Laura Clayton
Geomarketing
7th November 2019
How to choose the best geotargeting platform to integrate into your website?
Laura Clayton
31st October 2019
How can I improve website performance using IP geolocation segmentation?
Laura Clayton
24th October 2019
Separating myths from facts about an IP address geolocation service
Laura Clayton
IP geolocation
17th October 2019
Can a smart IP location database shape the future?
Laura Clayton
CMS
10th October 2019
5 reasons why you must have Wordpress geo redirect on your website
Laura Clayton
4th October 2019
Why you need to be using a free IP geolocation database
Laura Clayton
IP geolocation
4th October 2019
How to use an IP geolocation lookup to customise your site
Laura Clayton
Geomarketing
3rd October 2019
Geotargeting vs geofencing: The differences you need to know
Laura Clayton
1st October 2019
5 things you didn’t know you could do with IP address database software
Laura Clayton
Geomarketing
30th September 2019
Google Ads Location Targeting Guide
Laura Clayton
Geomarketing
27th September 2019
Using an IP location service to customise your promos
Laura Clayton
IP geolocation
24th September 2019
How to get the best out of an IP location database with the right tools
Laura Clayton
16th September 2019
Personalising your site with an IP geolocation tracker
Laura Clayton
10th September 2019
How to change your marketing strategies with a free IP geolocation service
Laura Clayton
IP geolocation
6th September 2019
Increasing business revenue and conversion rates with an IP geolocation database
Laura Clayton
IP geolocation
2nd September 2019
How an IP geolocation API javascript can improve your website
Laura Clayton
IP geolocation
29th August 2019
Using an IP geolocation service to personalise your site
Laura Clayton
IP geolocation
26th August 2019
Why should I use geolocation tools with the best IP geolocation database?
Laura Clayton
IP geolocation
18th August 2019
Here's how an IP geolocation API works
Laura Clayton
IP geolocation
16th August 2019
Using geolocation software to find IP geolocation and improve your site
Laura Clayton
IP geolocation
14th August 2019
How to make the most of your advanced geolocation solutions with big data
Laura Clayton
Geomarketing
12th Septembert 2019
5 ways you can use geotargeting software for your business
Laura Clayton
Geomarketing
10th August 2019
3 location-based marketing and geotargeting strategies you need to know
Laura Clayton
Geomarketing
6th August 2019
How to use location targeting to drive conversions to your business
Laura Clayton
4th August 2019
Improving app engagement and revenue with geolocation tracking
Laura Clayton
Geomarketing
2nd August 2019
Increasing website visitor engagement with geotargeted content
Laura Clayton
SEO
31st July 2019
Boosting SEO with IP address geolocation tools
Laura Clayton
22 July 2019
How can geolocation software improve your sales efforts?
Laura Clayton
Geomarketing
12th July 2019
Using geolocation data to nail your PPC geotargeting strategies
Laura Clayton
Geomarketing
8th July 2019
4 geotargeting marketing features you wish you knew about sooner
Laura Clayton
Ecommerce
5th July 2019
How to use geolocation data for e-commerce activity
Laura Clayton
Ecommerce
3rd July 2019
Getting the best results for Shopify geolocation
Laura Clayton
1st July 2019
How to make the most of a URL link shortener
Laura Clayton
CMS
26th June 2019
Optimising Wordpress geolocation features with the right tools
Laura Clayton
CMS
20th June 2019
Leveraging the right tools for the best Wix geolocation results
Laura Clayton
CMS
15th June 2019
Using Magento geolocation for the best website results
Laura Clayton